Marketing
Let’s make potatoes great again …for everyone!
As part of a proof-of-concept, Potatoes SA has partnered with select primary schools in Soweto, Thembisa, Mamelodi, and Atteridgeville to understand how best to re-integrate potatoes into a school’s menu…
Read MorePotatoes SA celebrates International Day of the Potato
During December 2023, the Food and Agricultural Organization (FAO) and the United Nations’ (UN) General Assembly decided to designate 30 May as International Day of the Potato. The goal is…
Read MoreFrom fine dining to staple food: The humble spud takes centre stage
In kitchens across South Africa, from bustling street vendors to high-end restaurants, one ingredient continues to prove its worth: the humble potato. Universally loved and locally produced, potatoes are as…
Read MoreAartappelgesondheid op LandbouRadio
Aartappels SA het vroeër vanjaar ‘n bemarkingsveldtog op die gemeenskapsradioprogram, LandbouRadio, van stapel gestuur. Die veldtog bestaan uit ‘n reeks praatjies deur voedingkundiges, navorsers en ander rolspelers oor die rol…
Read MoreUnderstanding potatoes and potato processing
Faced with the current economic realities, producers worldwide are searching for new ways to survive and expand their business endeavours. One of the many opportunities to grow turnover and profits…
Read MoreMarketing committee gains valuable insights during Atteridgeville visit
Potatoes SA’s marketing committee recently embarked on a trade visit to Atteridgeville in Pretoria. The township is also known as Phelindaba which means ‘all conflicts are over’. Currently, Atteridgeville has…
Read MoreSmall potatoes could be the solution to feeding our next generations
We recently received the 2024 matric results and were overjoyed that learners performed so well in their final exams. Unfortunately, hard work alone is not the only contributor to academic…
Read MoreSouth African potato export and import markets in 2024
The South African potato industry is a key player in the country’s agricultural sector, contributing significantly to food security, job creation, and economic growth. South Africa produces enough potatoes for…
Read MoreConsumer perceptions regarding ‘ugly’ potatoes
The World Wildlife Foundation (WWF) estimates that about a third of all the food produced in the world is lost or goes to waste at various nodes in the value…
Read MoreNxazonke: An agenda for small and urban producers
Recent research using scenario-based analyses and modelling suggests that cities can sustain themselves with fruits and vegetables if 30% of urban land is devoted to urban agriculture (UA). Small-scale producers,…
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